During the past months, the fashion industry has proven its resistance and adapted to the changes. The SPH Editorial Department asked Detlef Beiter, Chairman of the Management Board and CEO of SPH AG, for his assessment of the current market situation. Read in the interview how digitalisation, customer centricity and sustainability can be united into a consistent concept.
“As an expert for business processes in the fashion industry, especially in the field of fashion production and development, we have reinforced our team with Armin Kämmerer as an acknowledged specialist and thus further expanded our consulting expertise in digital transformation”, says Detlef Beiter, CEO of SPH AG.
Expanding our management board – Eduard Vinokurov has been appointed Senior Director Consulting of SPH AG with effect from 1 February 2021.
SPH AG defies the Corona crisis. While large parts of the economy and market players are struggling, the fashion IT expert increased its turnover by 25% in 2020 as planned, as in previous years. “We are very content with the development we have seen in the second and third quarter”, says CEO Detlef Beiter. The employees will be rewarded with a bonus of several hundred euro for their efforts and commitment during the pandemic.